Taste the Event

Taste The Event DurhamI have to admit, the last three years of my life has been filled with staying inside, eating leftovers and making sure that my 3 year old stayed in his bed. I know, it’s pathetic. But it’s time to change that. Babysitters do exist. And it’s time for me to get out and explore some of Durham’s amazing restaurants and pubs.

I have recently been working with Shannon Media on their 3 main websites, Durham Mag, Chapel Hill Mag and Taste the Event. TASTE is the largest annual culinary event in the Triangle area. This is the fourth year running! It’s an event designed to celebrate the Triangle’s awesome food.

Durham is a great place for food, babysitters exist and I need to get out more. So I am definitely going to sign up for some events.

Posted in Durham

2017, the year I finally hire some help

That’s it!  It’s time to get some help.  If you haven’t noticed, the Penner Web Design website hasn’t been updated in ages.  Basically, 2015 and 2016 presented some serious challenges that prevented me from doing any sort of work on it.  So, It’s January 2nd and I posted a craigslist ad to see what I can find. If you’re looking for work in the Triangle, here’s the ad:

I need a full time worker to help me with my business. This is a work from home position, but you must live in the Triangle or within driving distance.

Penner Web Design designs and develops WordPress websites. I’ve run this company for 8 years by myself, and I need some help! Here are the skills you must have. Design experience, photoshop, html, css, php, WordPress, and basic social skills so that you can talk to my clients. Anything else is a big bonus (app design, SEO, marketing).

Pay will be relative to experience. I will consider a full time position or a part time position. I’m flexible, it sort of depends what works for you. Chances are that you won’t get health insurance with this job. But on the bright side, I’m cool and pretty chill. We’d probably meet in person once a week to go over projects and what needs to be done. Otherwise, we’ll chat via skype or slack. You’ll be pretty independent, I don’t care what you do as long as you get your work done. So basically, it means you need to be a self starter.

If you’re interested, send me a resume, but more importantly, some examples of your work. Tell me what you’ve done and what you’re interested in doing.

Posted in Durham Web Design, Raleigh Web Design

WordPress Web Security

Recently a client of mine called in a panic. His website had been hacked, AND he had a malware infection on his website, AND he had been blacklisted.  Not a good situation!  Not only was it an extremely disturbing situation for him personally and professionally, but all of the web clientele he had carefully built up over the years were also in jeopardy should they manage somehow to get in contact with his infected site.

Web security is a huge issue. Forbes magazine recently ran an article listing huge cyber-security breaches in 5 well know firms. This website repels at least 500 attempted user logins every day. Your website should be well protected against this kind of attack. Because the havoc that can ensue, should such an attack be successful, is not something you want to deal with.

There are many excellent articles on WordPress Website Security. Here is one at copyblogger and another one at WordPress codex itself. Here at Penner Web Design, I have just implemented a new Website Security Service, which will severely cut the chances that a hacker can get into your website. I hope you will take advantage of this extremely valuable service!

(Oh, and in case your wondering, my friend had not subscribed to my Website Security Service.)

Posted in Client Help, Wordpress, WordPress Security, Wordpress Specialist Tagged with: , , ,

Basic SEO guide for creating posts for your blog

Here is a very basic SEO guide for beginners who want to use their blog to improve their search engine ranking.  In it, I assume you’re using the plugin “All in One SEO”.

1. Choose a keyword that people would search for (you can do multiple keywords if it makes sense).  If you want some help or recommendations, Google’s Keyword Planner might be of some help to you: https://adwords.google.com/KeywordPlanner

2. Use said keyword in the title of the page once.

3. Use the keyword in the body of the page at least once, but not more than three times

4. If you have any images in the post, set the alt tag of the image to the keyword.  You can click on the image to edit it.  Then look for “Alternative Text” and put your keyword in there.

5. Scroll to the bottom of the page under “All in One SEO Pack” and fill out the Title, Description and Keywords using your keyword in each of them.  The title is the link that shows when people find your page with google.  The description is the short paragraph under the link, and the keywords just tell google what you’d like to rank for.  Do not put any keywords in that are not in the body of the article. 

Screen Shot 2014-07-28 at 11.55.00 AM

Screen Shot 2014-07-28 at 11.55.51 AM6. Select the appropriate category for your post (look on the right side of the page).  If there is no appropriate category, create a new one right there on the page preferably using your keyword.

7. Add your keyword as a “tag” (again, look on the right side).

Posted in Client Help, SEO

Switzerland and France

Toban, this whole country is a scam!

I met one of my clients in Switzerland to discuss some business, and this was his summation of the country. There certainly is some truth to that. Twenty Swiss Franks for a Burger King meal. Are you kidding me? It is by far the most expensive country I have ever been to. Never the less, it is very beautiful.

What really surprised us though, was when we went to Eastern France. I’d never even heard of Strasbourg France, but I was thoroughly impressed. My wife was speaking a conference there, and I tagged along. I mostly strolled the streets which gave me a nice opportunity to improve my photography skills.

Posted in My Life, Travel